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ABSOLUTE ADVANTAGE, INC ACQUIRES DISTRIBUTION LICENSE TO AUCTIONAFFAIRE
LOS ANGELES, CA - January 27, 2005 - Absolute Advantage, Inc. announces the acquisition of AuctionAffaireTM, the leading silent auction management system from HSE.
"Distributing AuctionAffaire is an exciting opportunity for us. The software is absolutely the best silent auction management system available. We're excited about extending the product line and making it even better." said Bob Gossom, President of Absolute Advantage. "We've been especially impressed with auction experience behind the solution. The "Best Practices" documentation from HSE goes far beyond a software manual and helps organizations manage the whole process from start to finish."
Steve Slater, President of HSE, "When we realized the opportunity that AuctionAffaire represents, we began looking for a distribution partner that could support the product in a way that lives up to our standards. With their long background in software development, obsessive dedication to customer satisfaction, and distribution experience with Absolute Accounting, Absolute Advantage was the natural choice."
AuctionAffaire is designed to make the process of managing auction-related fundraising events efficient and even fun! It takes the complexity and frustration out of managing Guests, Donors, Items and Volunteers.
Based on many years of auction experience, organizations face the same challenges year after year which include:
o Catalog Creation Confusion
To avoid such problems organizations need a tool like AuctionAffaire to get the job done efficiently. Auction Affaire is written in FileMaker Pro® and utilizes Chaparral Software's "Easy XSLT" to automatically generate forms and reports and integrates with Microsoft Word's mail merge capabilities.
Features of AuctionAffaire
o Easy to Learn/Easy to use
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